Skincare Startup GTM Strategy Ppt Powerpoint Presentation GTM CD
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Content of this Powerpoint Presentation
Slide 1: This slide introduces Skincare Startup GTM Strategy. State your company and begin.
Slide 2: This slide states Agenda of the presentation.
Slide 3: This slide shows Table of Content for the presentation.
Slide 4: This slide showcases the market size and forecast of global cosmetics industry from 2023 to 2033. It also includes growth factors such as consumer preference towards herbal and natural products and increasing use of anti-aging products by older consumers.
Slide 5: The following slide showcases various gaps addressed in market along with desired state through the launch of B2C cosmetic startup. It includes gaps such as lack of inclusivity and diversity, Inaccessible to budget-conscious consumers, etc.
Slide 6: This slide presents executive summary of go to market strategy of a B2C cosmetic start-up. It showcases elements such as pricing strategy, brand positioning strategy, product innovation strategy, content marketing strategy, etc.
Slide 7: This slide shows the overview, mission and vision statement of cosmetic startup company which describes the desired future position of the company by defining purpose, goals, expertise, expectations, etc.
Slide 8: This slide presents the services offered by B2C cosmetic startup business. It includes product offerings such as makeup products, hair, skin and body care. It further includes foundation, mascara, lipsticks, shampoo, sunscreen, etc.
Slide 9: This slide showcases the unique value proposition of B2C cosmetic startup company. It includes long lasting products for prolonged hydration, prioritize sustainable sourcing, eco-friendly packaging, offers personalized recommendations, etc.
Slide 10: The following slide shows the division of target market in primary and secondary segment. It further includes audience such as beauty enthusiasts, health-conscious consumers, professionals and working individuals along with segmentation.
Slide 11: The slide highlights comparative assessment of major B2C cosmetic companies operating in US. It includes the comparison on the basis of target audience, product range, unique value proposition and price range.
Slide 12: The slide highlights comparative assessment of major B2C cosmetic companies operating in US. It includes the comparison on the basis of metrics such as customer retention rate, percentage of repeat customers, average time from order to delivery, etc.
Slide 13: The following slide outlines the pricing strategy used by B2C start-up to offer cosmetic products. It includes competitive pricing strategy as suitable for the company as it attract larger customer base and expand market reach.
Slide 14: The following slide showcases the branding strategy to position B2C cosmetic startup among the target audience. It showcases strategies such as audience segmentation, emotional connection, lifestyle integration, cultural relevance, etc.
Slide 15: The following slide showcases the customer experience strategy to optimize B2C startup among the target audience. It showcases strategies which includes well informed staff, visual appeal of store, engaging events, etc.
Slide 16: This slide highlights various promotional strategies for B2C cosmetic startup company which includes build community across different channels, create omnichannel experience, collaborate with beauty influencers, etc.
Slide 17: The slide showcases product innovation strategy for a B2C cosmetic startup to attract and retain audience. It highlights strategies such as augmented reality virtual try-on, personalized skincare routines, etc.
Slide 18: The slide showcases content marketing strategy for B2C cosmetic startup to attract and retain audience. It highlights strategies such as SEO-friendly content, long-form content, interactive content, etc.
Slide 19: The following slide outlines the marketing mix of B2C startup business which includes product, price, promotion, place and distribution strategies. It covers diverse product range, competitive pricing, physical store, makeup
Slide 20: The following slide showcases use of multiple sources as distribution channels to promote sales of B2C cosmetic businesses. It covers online and offline channels such as ecommerce website, social media pages, brand own
Slide 21: The slide showcases various strategies to maximize customer retention rate and maximize business profitability. It outlines strategies such as exceptional product quality, personalized recommendations, reward loyalty, etc.
Slide 22: The following slide showcases a timeline with time required for each task for successful market entry of a B2C cosmetic startup. It depicts tasks such as market research, branding, hiring, website setup, customers support, etc.
Slide 23: The following slide outlines various KPIs to track and measure B2C cosmetic startup operational performance. The metrics are customer retention rate, average order value, customer satisfaction rating, positive reviews, etc.
Slide 24: This slide presents financial analysis showing investment requirements to build and set up B2C startup. It includes areas such as storefront lease, inventory costs, staff hiring, marketing budget, loyalty program, online ordering, insurance, etc.
Slide 25: The slide outlines future projections showing the estimated growth of the B2C cosmetic startup business for three consecutive years after launch. It includes forecast related to sales, gross profit and net profit that helps company in making financial decisions.
Slide 26: The following slide showcases legal compliance and considerations for B2C cosmetic startup. It includes elements such as product safety, labelling, color addictive regulations, prevent misbranding, etc.
Slide 27: The slide outlines potential risks and challenges in B2C start-up. It includes risks such as technology, market and financial risks along with mitigation strategies like update software, conduct market research, explore funding options, etc.
Slide 28: This slide is titled as Additional Slides for moving forward.
Slide 29: This slide contains all the icons used in this presentation.
Slide 30: This is Our Mission slide with related imagery and text.
Slide 31: This slide displays Mind Map with related imagery.
Slide 32: This slide presents Roadmap with additional textboxes.
Slide 33: This slide shows Post It Notes. Post your important notes here.
Slide 34: This is an Idea Generation slide to state a new idea or highlight information, specifications etc.
Slide 35: This is a Thank You slide with address, contact numbers and email address.
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